At Camouflage Outdoor, our journey began with a simple yet heartfelt idea. In 2019, our founder, Stijn Madou, was inspired by his great-uncle—a passionate hunter with a deep love for nature. Struggling with the complexity of English-language wildlife cameras, his great-uncle needed a solution that felt accessible. What started as a school project to create a Dutch-language wildlife camera quickly turned into a mission to make outdoor observation accessible to everyone.

From that moment of inspiration, Camouflage Outdoor was born. Driven by a love for the outdoors and a commitment to innovation, we’ve built our success by focusing on what we do best: creating premium, innovative and game changing products for outdoor observation. Unlike many companies, we are laser-focused on just one single niche—wildlife observation. Since 2019, we’ve proudly helped tens of thousands of end users across the globe observe and cherish wildlife while boosting profitability for over 9,000 retail partners worldwide.

Camouflage focusses on mainly on the following sectors:

• Photo/Video
• CE
• Garden/Petshops
• Agri/DIY
• Hunting/outdoor

From the quiet joy of spotting a deer in a backyard to capturing the intricate behavior of birds, our products enable unforgettable moments. Partnering with top retailers and distributors, we ensure that our innovative solutions reach those who value them most. At the heart of everything we do is a belief in connection: connection to nature, to each other, and to a shared vision of growth and discovery. This is not just our story—it’s yours too. Together, we continue to redefine what it means to observe, protect, and celebrate the natural world. Welcome to Camouflage Outdoor. Let’s grow together.